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Enlightened Communication and Network Marketing
by moderator on Mon 07/30/2007 10:52 AM |
Successful network marketing revolves around effectivecommunication. In your business you need to demonstrate how yourproduct can help to solve your prospect's particular problem.You need to communicate this effectively and listen intently towhat your prospect says and what they mean. This communicationsinvolves using the correct dialogue and asking the rightquestions at the right time. The communication also involvesproviding feedback on what you understand that they want.
The buying process is really based two different communicationprocesses. There is the logical process which is put in place byyour company for you. Follow these directions again and againwith all your customers. It is repeatable, can be easilyduplicated and is highly successful. The other process is basedon feelings and emotions. This is a harder concept to duplicatebecause it changes depending upon the circumstance and theindividual.
Dealing with peoples emotions requires effective listeningskills. It means really trying to understand their needs andrequirements before you try to meet them. You will have tolisten intently and understand what they are saying, so that youcan customize a solution tailored toward their needs and currentmotivations. Once you are able to grasp this concept andintegrate it into your selling process it can greatly reduce theamount of time it takes for you to complete the sales process.
If your selling process is based on helping people, andconsequently yourself, as opposed to purely moving product thenyour opportunities and potential will increase. It also makesthe selling process fun! It helps you attract and benefit morepotential partners and customers in less time and with lesseffort.
This approach does away with the conventional system of sellingusing techniques such as the 'sales presentations' and the'close' which are based on a more persuasive or adversarial typeof communication. Enlightened communication techniques are moreconcerned with making connections, discovering, listening andsupporting. In other words it is about building relationships.
By helping people to improve their lifestyles you can improveyour own lifestyle. This is achieved by passing on these learnedskills to others. It's really about helping others to understandhow they too can make effective communication work for them. Ifyou have a belief and a passion for what you do then you canpass this on to others. True success depends on the actions youtake and having a real desire to succeed. Enlightenedcommunication is the key which will open the door to success.
About the author:
Brent Payne and Shane Krider are the co-founders of LibertyLeague International. Their mission is to assist customers andassociates to enjoy a more fulfilling life experienced through awell balanced environment of supportive community, education,and opportunity. Their website is http://www.libertyleague.com
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